AI automation for modern Shopify brands.
Automate customer support, recover abandoned carts, and improve conversions with AI-driven workflows built by Vancroft.
Designed to improve efficiency, not inflate numbers.
Pilot results show improvements in support automation and conversion workflows. Results depend on store setup and traffic.
Reduce repetitive tickets
AI handles common queries so your team focuses on edge cases that actually need human judgement.
Recover lost sales
Automated follow-up sequences reach customers who abandoned checkout, with context-aware messaging.
Instant replies, 24/7
AI responds immediately to customer messages around the clock, without human bottlenecks.
AI-assisted, not autonomous
Complex or sensitive cases escalate to your team automatically. You stay in control.
Results vary depending on store setup, traffic volume, and integration depth. No guaranteed outcomes are implied.
Ecommerce stores lose revenue through operational gaps - not bad products.
Slow responses, missed follow-ups, and repetitive support load are all fixable. That's exactly what this system addresses.
Customers wait too long for a reply
Slow support responses create friction. Buyers who don't get answers quickly tend to drop off.
Abandoned carts receive no follow-up
Without automated recovery flows, most abandoned sessions are simply lost - a fixable gap.
Support teams handle too many repetitive tickets
Order status, return policies, FAQs - these queries don't require a human, but consume human time.
Conversion opportunities are missed in live chat
Delayed responses during buying decisions push customers toward competitors who respond faster.
A modular AI automation system. Four focused workflows.
AI-assisted automation for ecommerce support and recovery - built by Vancroft with human oversight at every layer.
AI Support Assistant
Handles incoming customer queries around the clock - order status, return policies, and FAQs. Escalates to your team when confidence is low.
- 24/7 automated responses
- Knowledge base powered
- Human escalation built in
Abandoned Cart Recovery
Detects cart abandonment and triggers configurable follow-up sequences designed to re-engage customers at the right moment.
- Configurable timing & messaging
- Personalised with product context
- Full control over discount logic
Conversion Workflows
Engages hesitant buyers at key moments with contextual prompts. Designed to reduce friction at checkout - not to make promises.
- Context-aware engagement
- Designed to reduce drop-off
- No fabricated conversion claims
Smart Escalation Layer
Complex or sensitive conversations route to your support team automatically - with full thread context included.
- Configurable confidence thresholds
- Full context handed over
- Gorgias & helpdesk integration
See the dashboard preview
The dashboard below shows a simulated view. Connect your Shopify store to see live metrics from your actual workflows.
Recovered Revenue
$4.8K
simulated
AI Conversations
312
simulated
Automation Rate
68%
simulated
Recovery Rate
11%
simulated
AI Support Assistant
Module active
Cart Recovery
Flows configured
Auto Escalation
Rules set
Analytics
Sample data
A straightforward setup process
Integration is lightweight by design. You retain full control throughout.
Connect your Shopify store
Native integration pulls in your product catalogue, order history, and store config. Setup takes under 15 minutes.
Configure your automation modules
Choose which workflows to enable. Set escalation rules, review thresholds, and recovery timing — each module is independent.
Review, refine, and go live
Run a review period with AI responses in draft mode first. Once confident, switch to live and monitor via the dashboard.
What changes when you automate the right workflows
Not a replacement for your team. A way to remove the repetitive work they shouldn't be doing.
Hours to respond to customer questions
Abandoned carts with no automated follow-up
Support team handling repetitive, low-value tickets
Slow live chat losing buyers who won't wait
AI replies to common queries instantly, around the clock
Automated recovery flows re-engage abandoned checkouts
Routine tickets handled without human intervention
Faster responses reduce friction in the buying journey
Built for ecommerce teams ready to automate the right workflows
Nexus is designed for a specific set of businesses where automation provides a clear, measurable benefit.
Shopify Brands
Running on Shopify and ready to automate support workflows
DTC Stores
Selling directly with high customer inquiry volume
Scaling Teams
Growing fast and need automation to keep up with demand
Support-Heavy Operations
Handling large volumes of repetitive tickets manually
Ready to explore what's possible?
Book a 30-minute call. We'll walk through the system, show how it maps to your store's workflows, and answer any questions - no commitment required.
Results vary depending on store setup and traffic. AI-generated responses may require review in edge cases.